A Few Things to Remember When Choosing Custom Made Boxes
Custom made boxes can make shipping your items much easier for you, as they can cut down on the amount of filler material needed. They can also help to create brand awareness with your customers as well. When you’re ready to order custom made boxes for your product, note a few important tips to remember. This will ensure you get the right boxes and take advantage of the many features they offer.
1. Weight adds up
The weight of your boxes will matter because most shipping companies charge according to weight, not just size. You need durable boxes that will provide support for your items, but if they’re thicker than what’s needed, you’re simply adding unnecessary weight to your shipments. You may not think much about this but consider that there are sixteen ounces in a pound; for every sixteen boxes you ship out that are an ounce heavier than you need, that’s an extra pound added to your shipping charges. For every sixteen hundred boxes that are an ounce heavier, that’s a hundred extra pounds you’re being charged for shipping, just for your boxes alone! If your company ships hundreds of boxes every day or every week, these charges will add up, so make sure to choose the lightest box that will be strong enough to hold your materials.
2. Create brand awareness
You may think that customers who get their items shipped to them have already made their purchasing decision so you don’t need to create awareness of your product, but this is very shortsighted. The more often customers see your logo, trademark and the like, the more readily they will remember it for future purchases. Be sure your box creates brand awareness by having your logo or another associated symbol stamped inside or out, and use distinctive colors that are associated with your company where possible.
3. Leave some room
While you want to get shipping boxes that fit your product in particular, you also want to leave some room in the box rather than choosing something too snug. Then you can add protective filler when needed and also add in a bill of lading, packing slip, assembly instructions, return instructions and the like. It can be good to actually wrap your items in the best packing material and then add whatever other materials are needed, such as that booklet that tells them how to assemble the item, and then measure these dimensions before buying boxes and trying to force your items inside.